Monday, February 27, 2012

China and U.S.A. are Key to Bentley’s Plan to Double its Sales

Despite the global crisis, last year Bentley increased its sales by 30 percent compared to 2010, yet the VW Group-owned luxury carmaker has even grander plans for the next five years.
While he is satisfied with the results so far, Bentley’s CEO Wolfgang Duerheimer wants his company to more than double its annual sales from today’s 7,000 units to 15,000 in 2017. Duerheimer told Automotive News Europe that he counts on China and the recovering U.S. market to contribute a lot in that increase.
“We are currently experiencing a boom in China, where our sales almost doubled to 1,839 vehicles in 2011”, said Duerheimer. “That made China Bentley’s second-largest single market. It will likely advance into the number one spot this year”, he added.

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